Terms and Conditions

Including our Privacy Policy for this website and apps on Google Play

These Terms and Conditions and this Privacy Policy apply to Pulse Digital Enterprises Ltd (trading as Pulse Digital Marketing), Company No. 14503362 (“we”, “us”, “our”).

They cover our website at pulsedigitalmarketing.co.uk, the digital marketing and related services we provide, and any mobile applications we publish on Google Play.

Last updated: 22 July 2026.

Part A – Terms and Conditions

By using our website or engaging our services, you agree to these terms. If you do not agree, please do not use the site or services.

Who we are

We are a UK digital marketing agency offering SEO, PPC, websites, hosting, social management and related services. Contact details are on our contact page.

Use of our website

You may use this website for lawful purposes only. You must not misuse the site, attempt unauthorised access, or upload malicious code. Additional rules for hosting customers are set out in our Acceptable Use Policy.

Content on this site is provided for general information. We aim to keep it accurate but do not warrant that it is complete or up to date. Marketing results (including SEO and advertising outcomes) depend on many factors outside our control; past results are not a guarantee of future performance.

Services and contracts

When you engage us for SEO, PPC, websites, hosting or other work, the scope, fees, deliverables and any cancellation terms will be confirmed in writing (for example by email, proposal or invoice). Where we say we operate on flexible terms without long lock-in contracts, that applies unless a specific written agreement says otherwise.

Invoices are payable by the due date stated. We may pause or stop work if invoices remain unpaid after reasonable notice.

For .UK domain names registered through us, Nominet’s registrant terms also apply — see our Domain Name Registration (Nominet) page.

Intellectual property

Unless otherwise agreed in writing, we retain intellectual property in materials we create (including designs, code, copy and strategies) until invoices relating to that work are paid in full. After payment, you receive a licence to use deliverables for your business as agreed. You must not copy or reuse our website content, branding or materials without permission.

You confirm that content you supply to us (logos, text, images, data) does not infringe third-party rights and that you have authority to use it.

Limitation of liability

Nothing in these terms excludes or limits liability for death or personal injury caused by negligence, fraud, or any other liability that cannot be limited under English law.

Subject to that, we are not liable for indirect or consequential loss (including loss of profit, revenue, data or goodwill). Our total liability arising from any claim relating to our website or services is limited to the fees you paid us for the relevant services in the 12 months before the claim.

Hosting customers should also read the liability and backup provisions in our Acceptable Use Policy.

Third-party services and links

Our site and apps may link to or rely on third-party services (for example Google Analytics, Google Ads, reCAPTCHA, hosting providers, payment processors or Google Play services). Those providers have their own terms and privacy policies. We are not responsible for their content or practices.

Google Play apps – terms of use

If you download or use a mobile application published by us on Google Play (each an “App”), you may use it only for lawful purposes and in line with Google Play’s terms and any in-app instructions. You must not reverse engineer, misuse, or attempt to disrupt the App or its related services.

Apps are provided “as is”. We may update, suspend or withdraw an App. Features may depend on device compatibility, OS version and network access. Unless a paid subscription or in-app purchase is clearly described in the Play Store listing or in the App, use of the App does not create a separate paid service contract beyond these terms and any applicable Play billing terms.

How we handle personal data in Apps is described in Part B – Privacy Policy.

Complaints and governing law

If you have a concern about our service, please see our Complaints and Appeal Procedures.

These terms are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction, except that consumers may also bring claims in their local courts where the law allows.

Part B – Privacy Policy

This Privacy Policy explains how we collect, use, store and share personal data when you use our website, contact us, buy our services, or use Apps we publish on Google Play. It is intended to meet UK GDPR and Google Play privacy policy requirements.

Data controller: Pulse Digital Enterprises Ltd, Company No. 14503362. Contact: rory@pulsedigitalmarketing.co.uk.

What data we collect

Depending on how you interact with us, we may process:

  • Identity and contact data — name, email address, phone number, business name and address.
  • Enquiry and contract data — messages you send via forms or email, project details, invoices and payment records.
  • Technical and usage data — IP address, browser type, device type, pages visited, approximate location derived from IP, and similar analytics.
  • Marketing preferences — whether you have opted in or out of receiving updates from us.
  • App data — information generated or provided through our Google Play Apps (see below).

We do not knowingly collect special category data (for example health or political opinions) through this website unless you voluntarily include it in a message you send us.

How we collect data

  • Directly from you (contact forms, email, phone, contracts, App accounts or in-app input).
  • Automatically via cookies, analytics and similar technologies when you browse our site or use an App.
  • From service providers that support our business (for example hosting, email delivery, advertising platforms), where this is necessary to provide the service.

Why we use your data (lawful bases)

  • Contract — to respond to enquiries and deliver services you have requested.
  • Legitimate interests — to operate and improve our website and Apps, keep them secure, measure performance, and grow our business in ways that do not override your rights.
  • Consent — where required for non-essential cookies, certain marketing emails, or optional App permissions. You can withdraw consent at any time.
  • Legal obligation — where we must keep records for tax, accounting, or regulatory reasons (including domain registration obligations where applicable).

Privacy for apps on Google Play

This section applies to mobile applications published by Pulse Digital Enterprises Ltd on the Google Play Store. It should be read with the Data safety information shown on each App’s Play Store listing, which describes that App’s declared data practices.

What an App may collect or process

  • Account / contact information you enter (for example name or email), if the App provides sign-in or support features.
  • App activity such as screens viewed, feature usage, crash logs and diagnostics, to keep the App working and improve it.
  • Device and network information such as device model, OS version, unique app or advertising identifiers (where used), and IP address.
  • User-generated content you create or upload in the App (for example notes, settings or files the App is designed to store).
  • Location only if the App requests it and you grant permission, and only for features that need it.
  • Photos, media or files only if you choose to grant access and the App needs them for a feature you use.

We only request Android permissions that are needed for App features. You can manage permissions in your device settings. Declining a permission may limit related features but should not block unrelated parts of the App where technically possible.

How App data is used

  • To provide and maintain App functionality.
  • To fix bugs, monitor stability and improve performance.
  • To respond to support requests.
  • To meet legal obligations and enforce our terms.
  • For analytics, where enabled, to understand aggregate usage (we prefer privacy-respecting options where practical).

We do not sell personal data from our Apps. We do not use App personal data for third-party advertising unless that is clearly disclosed in the relevant Play Store Data safety section and, where required, you have been given a choice.

Children

Our Apps are not directed at children under 13 (or the applicable age in your country). We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, contact us and we will take steps to delete it.

Cookies and similar technologies

Our website may use essential cookies (for security and form protection, including Google reCAPTCHA) and analytics cookies to understand how the site is used. Where non-essential cookies require consent under UK law, we will request it. You can also control cookies through your browser settings.

Apps may use similar technologies (including SDKs from Google or other providers) for crash reporting, analytics or authentication. Details for each App appear in its Play Store Data safety section.

Sharing your data

We may share personal data with:

  • Service providers who process data for us (hosting, email, analytics, CRM, payment or IT support), under contracts that require them to protect it.
  • Google and other platform providers when you use Google Play, Google sign-in, Ads, Analytics or related tools.
  • Professional advisers (accountants, lawyers) where needed.
  • Authorities where required by law, or to protect our rights, users or the public.

If we transfer data outside the UK, we will use an appropriate safeguard recognised under UK data protection law (for example the UK International Data Transfer Agreement or adequacy regulations).

Retention and security

We keep personal data only as long as needed for the purposes above, including legal, accounting and dispute-handling requirements. Enquiry messages are typically retained for a limited period; contract and invoice records are kept for longer as required by law.

We use appropriate technical and organisational measures to protect personal data. No method of transmission or storage is completely secure; if you suspect a security issue, please contact us promptly.

Your rights

Under UK GDPR you may have the right to access, rectify, erase, restrict or object to processing of your personal data, and to data portability, where applicable. Where processing is based on consent, you may withdraw consent at any time.

To exercise these rights, email rory@pulsedigitalmarketing.co.uk. You also have the right to complain to the Information Commissioner’s Office (ICO).

For App-related deletion requests, tell us which App you use and any account identifier so we can locate your data. Uninstalling an App removes it from your device but may not delete data already stored on our servers; contact us if you want that deleted as well.

Changes to these terms and this policy

We may update this page from time to time. The “Last updated” date at the top will change when we do. Continued use of the website, services or Apps after changes means you accept the updated wording, except where applicable law requires a different approach (for example fresh consent).

Material changes that affect Google Play Apps will be reflected here and, where required, in the App’s Play Store Data safety information.

Contact

Questions about these Terms and Conditions or this Privacy Policy: